Tenet Partners, in association with TalentCulture, presents Company Brand Culture at the intersection of brand and HR
Your brand is the promise your marketers say your company will deliver to your customers. Your HR team ensures your employees deliver on that distinctive customer experience. To extend our knowledge of the factors that impact brand culture, we recently surveyed employees at companies in the US and UK to find out what influences how employees live a company’s brand. We conducted the study over a two-week period at the beginning of 2017 and heard from representatives from over 50 companies.
We found that there are many factors that influence brand culture including the importance of communicating and reinforcing a company’s brand, brand aligned recruitment, engagement and retention. In our recent TalentCulture #WorkTrends podcast, we shared some of our high-level insights on these topics. To see the survey results and to gain some deeper insights register for this FREE webinar on March 28th from 1:00 – 2:00 PM EDT.